The way T-shirts , is a streetwear and fitness apparel company whose aim is to create fun, cool and quirky designs for martial artists to train in and spar.
The team are launching a series of new products which they have decided to couple with a rebranding campaign.
Their rebrand centers around the campaign of replacing boring monotoned, dull and expressionless workout and fight gear in gyms around the country.
As part of this rebrand campaign they would like to revamp their website which is where we come in.
Thus the task put upon our shoulders was to create a website that matched the energy, enthusiasm and excitement of the brand and deliver it to their customers in an engaging way.